Message from the Chair
With the passing of our founder, my father Mr. Mohamed Farid Khamis, we have lost a visionary, a philanthropist, and a mentor. His spirit remains the heart and soul of Oriental Weavers, and we will continue to lead by the examples he set and are dedicated to continuing his legacy.
Our goal is to provide our partners and customers worldwide with inspirational exquisite floor coverings, surpassing their expectations, while continuing to be the industry leader in design, quality and innovation. We ensure that our partners’ and customers’ demands are met with the highest level of aesthetic essence, uncompromising quality, quickest delivery and the lowest possible cost. We continuously renew and improve our infrastructure and cutting-edge technology to serve both today and tomorrow’s taste and demand.
Our corporate culture is defined by a simple set of corporate values that define how we operate every single day – Customer Centric, Innovation, Agility, Loyalty, Integrity and Responsibility & Commitment. This reflects the way we interact with our clients, our colleagues, and our communities. We hold each other accountable for creating a company we can all be proud to work at.
Our Vertical Integration strategy embraces the complete carpet care and rug manufacturing process, from spinning and dyeing yarn to locally producing the polypropylene granules used in making synthetic fibers and blends thus guaranteeing quality and value for every rug. This cornerstone of OW’s strategy, in particular, allows for greater cost reductions and complete control over the manufacturing process.
Our long-term vision is focused despite short-term volatility and uncertainty in the current environment. Our business model is resilient and scalable, our people are energized, and our financials are strong. We remain committed to solidifying and expanding existing client base through outstanding customer service, marketing initiatives, development of new products, and ongoing dedication to produce products of notable quality and value. Given our strong diverse, high-quality product range, brand reputation, customer orientation & team dedication we are confident in continuous growth.
Looking ahead, we are focused on accelerating the execution of our growth strategy while continuing to build on the strength of our brand – more exquisite, innovative & sustainable product that remains as the identity of every home and brings positive change to the communities in which we work and live, while solidifying our position as the definitive floor covering supplier of choice.
Moving forward in the fifth decade we sincerely appreciate all our partners and team members for their valuable contribution and everlasting support in this exciting success journey.
Yasmine Mohamed Farid Khamis
